PURPOSE
The role of the sales associate will be to assist the Commercial team with onboarding new logos and focus on business development. The sales associate will play a critical role in expanding our client base.
This position requires a blend of relationship management and business development skills. The successful candidate will be responsible for building a strong sales pipeline, building brand and product awareness, converting sales and driving product growth in specific regions.
In addition, the role will also work with the operations team to continuously develop and improve client experience from an on-boarding perspective.
OBJECTIVES (main duties and responsibilities)
Client Acquisition and Relationship Management:
- Identify, engage, and develop relationships with prospective clients in the fresh produce industry.
- Conduct thorough market research to identify potential areas and clients for business expansion.
- Travel extensively to meet with prospective clients, understanding their needs and presenting tailored solutions.
Sales Process Management:
- Manage the entire sales cycle from lead generation to closing deals, ensuring a seamless and effective process.
- Develop and deliver compelling sales presentations and product demonstrations.
- Negotiate contract terms and conditions to meet both client and company requirements.
CRM Utilisation:
- Use HubSpot CRM to track and manage all sales activities, ensuring accurate and up-to-date records of client interactions, sales progress, and forecasts.
- Generate and analyse sales reports from HubSpot to identify trends, measure performance, and make data-driven decisions.
Customer Support and Follow-Up:
- Provide exceptional post-sale support to ensure customer satisfaction and retention.
- Follow up with clients to ensure they are effectively using the SaaS platform and address any issues or concerns promptly.
Collaboration and Communication:
- Work closely with the account operational team to ensure there is a clear handover and implementation of new clients
- Collaborate with the product development team to relay client feedback and contribute to product improvement.
- Maintain clear and consistent communication with the sales manager and other team members regarding sales activities, challenges, and successes.
Market and Industry Knowledge:
- Stay up-to-date with industry trends, market conditions, and competitive landscape in the fresh produce sector.
- Attend industry conferences, trade shows, and networking events to expand industry knowledge and network.
Training and Development:
- Participate in ongoing training and development programs to enhance sales skills and product knowledge.
- Include non-client facing employees in sales meetings and client visits to increase their knowledge of the fresh produce industry
ROLE REQUIREMENTS
Formal Qualifications
- Bachelor’s degree in Business, Marketing, Agricultural Economics or a related field
- Driver’s licence (This role will include travelling)
Knowledge, Skills & Experience
- Strong negotiation and closing skills.
- Self-motivated with a strong work ethic and ability to work independently.
- Excellent communication and interpersonal skills.
- Proficient in using CRM tools, specifically HubSpot.
- Excellent problem solving and organisational ability.
- Ability to travel extensively and manage a travel schedule effectively.
- Proven ability to be part of a team and collaborate across departments.
- Ability to work under pressure.
- Proven verbal and written communications skills in English and Afrikaans.
- Excellent attention to detail.
Job Related Experience
- 2 - 3 years’ experience in a Agritech or agricultural company, logistics provider, perishable commodity agent / retailer or commercial farming company in a planning, operational, logistics or solutions role.
- Experience in in sales, preferably in a SaaS company
Languages
English
Afrikaans (Beneficial)
CULTURE
- Someone to enhance the positive company culture with a high emphasis on morals, values and diversity
- Someone who looks forward in being part of a team that loves the bokke
- Preferably someone with a passion for/experience in the agriculture and /or logistics & technology industries
- A go-getter that can grow with the company
- The commercial team works as a strong unit and needs members to fuel everyone's success
COMPANY OVERVIEW
Visit our About Us page to discover more about our culture, work ethic, and vision.