--- title: Letter From Our Founder | 2025 Q2 description: "AgrigateOne's Q2 2025 Founder Letter: Greg Whitaker on digitising trade, simplifying growth, and empowering fresh produce with data-driven solutions." image: https://agrigateone.com/hubfs/hero-image.png --- [![Logo AgrigateOne](https://agrigateone.com/hubfs/raw_assets/public/AgrigateOne/images/agrigateone-logo.svg)](https://agrigateone.com) - [Home](https://agrigateone.com/) - [Solutions ](https://agrigateone.com/blog/letter-from-our-founder-2025-q2#) - [ For Suppliers](https://agrigateone.com/solutions/suppliers) - [ For Buyers](https://agrigateone.com/solutions/buyers) - [ For Service Providers](https://agrigateone.com/solutions/service-providers) - [Products ](https://agrigateone.com/blog/letter-from-our-founder-2025-q2#) - [OneSight](https://agrigateone.com/products/onesight) - [OnePack](https://agrigateone.com/products/onepack) - [OneQuality](https://agrigateone.com/products/onequality) - [OneFlow](https://agrigateone.com/products/oneflow) - [OneSwitch](https://agrigateone.com/products/oneswitch) - [About ](https://agrigateone.com/about) - [About us](https://agrigateone.com/about) - [Careers](https://agrigateone.com/careers) - [Contact](https://agrigateone.com/contact) - [Resources ](https://agrigateone.com/blog) - [OneBlog](https://agrigateone.com/blog) - [Case Studies](https://agrigateone.com/case-study) - [🌐 ](https://agrigateone.com/blog/letter-from-our-founder-2025-q2#) - [English (EN)](https://agrigateone.com/) - [Chinese (CN)](https://agrigateone.com/zh-cn) - [Spanish (ES)](https://agrigateone.com/es/) [Login](https://app.agrigateone.com/) Book a demo [![Logo AgrigateOne](https://agrigateone.com/hubfs/raw_assets/public/AgrigateOne/images/agrigateone-logo.svg)](https://www.agrigateone.com/) ![](https://agrigateone.com/hubfs/raw_assets/public/AgrigateOne/images/mobile_btn.svg) | ### Solutions [ For Suppliers](https://www.agrigateone.com/solutions/suppliers) [ For Buyers](https://www.agrigateone.com/solutions/buyers) [ For Service Providers](https://www.agrigateone.com/solutions/service-providers) ### About [About us](https://www.agrigateone.com//about) [Careers](https://www.agrigateone.com/careers) [Contact](https://www.agrigateone.com/contact) | ### Products [OneSight](https://www.agrigateone.com/products/onesight) [OnePack](https://www.agrigateone.com/products/onepack) [OneQuality](https://www.agrigateone.com/products/onequality) [OneFlow](https://www.agrigateone.com/products/oneflow) [OneSwitch](https://www.agrigateone.com/products/oneswitch) ### Resources [OneBlog](https://www.agrigateone.com/blog) [Case Studies](https://www.agrigateone.com/case-study) | | --- | --- | [Homepage](https://www.agrigateone.com/) [Login](https://app.agrigateone.com/) Book a demo [Chinese (CN)](https://agrigateone.com/zh-cn) | [Spanish (ES)](https://agrigateone.com/es) [Company News](https://agrigateone.com/blog/tag/company-news) # Letter From Our Founder | 2025 Q2 Click here to change the date and other options Jun 13, 2025 | Greg Whitaker - CEO & Founder ![](https://agrigateone.com/hubfs/raw_assets/public/AgrigateOne/images/icon-link.svg) [![](https://agrigateone.com/hubfs/raw_assets/public/AgrigateOne/images/icon-linkedin.svg)](https://www.linkedin.com/sharing/share-offsite/?url=https://agrigateone.com/blog/letter-from-our-founder-2025-q2) [![](https://agrigateone.com/hubfs/raw_assets/public/AgrigateOne/images/icon-facebook.svg)](http://www.facebook.com/sharer/sharer.php?u=https://agrigateone.com/blog/letter-from-our-founder-2025-q2) # Digitising Trade, Simplifying Growth ### **Smarter Trade Starts with Better Data** As we close the first quarter of FY2026, I want to thank our clients, partners, and industry leaders for their continued support and shared belief in the role digital solutions can play in agriculture. At AgrigateOne, our vision is to automate and digitise the agricultural trade, from start to finish, and that vision continues to gain momentum, on farms, in packhouses, with exporters and across global supply chains. ### **Q1 Progress: From Vision to Execution** In our last update, we outlined four core focus areas for FY2026. Here’s a snapshot of how they’ve progressed in Q1:  - **Trade Volatility: **As market conditions remain unpredictable, especially in light of post-AGOA uncertainty, we’re helping clients stay resilient by diversifying buyer access and trade flows. With [**OneFlow Move**](https://agrigateone.com/products/oneflow), exporters gain real-time shipment tracking and live ETD/ETA updates - enabling proactive rerouting when geopolitical or freight disruptions hit.** ** - **Market Access:** We’re supporting producers and exporter groups in unlocking new opportunities beyond traditional markets. Through [**OneSwitch**](https://agrigateone.com/products/oneswitch), producers can boost net returns by connecting workflows with verified buyers making sure prices are competitive, while automating both local and export workflows to reduce admin and errors. - **Supply Chain Efficiency:** Manual touchpoints continue to create unnecessary delays and friction across operations. [**OneFlow Trace**](https://agrigateone.com/products/oneflow) helps clients cut up to five days from their supply chain dwell times, by surfacing real-time data on pallet movement, inventory, and port activity. Moving data from reactive to predictive and prescriptive.  - **Automation & Data-Led Insight:** With more pressure on margins and time, clients are leaning on smarter tools to make better, more automated decisions. Our [**OnePack **](https://agrigateone.com/products/onepack)product is driving real gains in packhouse efficiency, from automated pallet reworking to hardware-integrated QC, enabling faster, cleaner, and more accurate operations. ### Solving the Industry’s Core Problems The agricultural trade industry is still shaped by a few persistent challenges. Our platform is directly tackling these pain points:![AG1-solutions-infographic](https://agrigateone.com/hs-fs/hubfs/AG1-solutions-infographic.png?width=608&height=324&name=AG1-solutions-infographic.png) ### OneSwitch in Focus: Smarter Market Access Starts with Data This year, we’ve continued to refine [OneSwitch ](https://agrigateone.com/products/oneswitch)- not just as a market access and workflow automation tool, but as a data-driven decision engine. OneSwitch now helps users evaluate trade options based on historic carton-level performance, partner and vendor reliability, and real-time market insights. With smarter filtering and built-in transaction support, it’s helping producers and exporters make better commercial decisions, earlier in the supply chain. *In our upcoming Q2 case studies, we’ll share how producer-exporters used OneSwitch to identify better value chain decisions and buyer matching and achieved an improvement in returns.* ### Industry Engagement: Conversations That Mattered This quarter, our team participated in several important events and engagements: - **CGA Citrus Summit** - Supporting citrus leaders as the 2025 season takes shape - **Du Roi Golf Day** - Building community with producers and service providers - **WUWM Conference** - Discussing global market modernisation in fresh produce - **Nampo 2025** - Connecting with farmers and innovators in South African agriculture These moments on the ground are a vital part of how we listen, learn, and continue to build relevant, real-world solutions.  ### Looking Ahead: What’s Coming Next Quarter As we move into the next quarter, here’s what you can expect from us: 1. OnePack + OneFlow: Working Smarter, Together  We’re bringing these two core modules even closer to ensure real-time data flow and smarter automation across packhouse and critical workflows. The goal: less admin, faster operations, and better visibility, from start to finish. 2. Easier, Faster OnePack Onboarding and Installation We’re simplifying how OnePack is deployed with a new hybrid model. This means quicker rollout, less setup complexity, and commodity-tailored configurations through OnePack Hybrid. We’re particularly excited about what this means for the upcoming grape season.  3. OneSwitch: Smarter Trading & Seamless Communication Our OneSwitch product is evolving to give clients even more control. We’re launching new tools for initiating and negotiating their trades, designed to reduce manual back-and-forth. Expect to see an enhanced Incoterm Calculator for superior benchmarking, alongside smarter communication features in a WhatsApp agent, and improved email capabilities for seamless interactions. 4. OneFlow Transact: Financial That Just Work We’re significantly enhancing Transact this quarter to support our more sophisticated exporter clients, especially ahead of the grape season. These updates bring more accurate sales tracking, streamlined invoicing, and stronger financial management tools. With increased automation and compliance capabilities, exporters can manage their intricate operations with greater confidence, clarity, and control. ### Final Thoughts Whether you’re managing your first export season or scaling across continents, the need for simplified, connected, and data-driven systems has never been clearer. Best regards, [Greg Whitaker](https://www.linkedin.com/in/greg-whitaker-59a6b155/)** **CEO, AgrigateOne (AG1) Jun 13, 2025 | Greg Whitaker - CEO & Founder ![](https://agrigateone.com/hubfs/raw_assets/public/AgrigateOne/images/icon-link.svg) [![](https://agrigateone.com/hubfs/raw_assets/public/AgrigateOne/images/icon-linkedin.svg)](https://www.linkedin.com/sharing/share-offsite/?url=https://agrigateone.com/blog/letter-from-our-founder-2025-q2) [![](https://agrigateone.com/hubfs/raw_assets/public/AgrigateOne/images/icon-facebook.svg)](http://www.facebook.com/sharer/sharer.php?u=https://agrigateone.com/blog/letter-from-our-founder-2025-q2) [Company News](https://agrigateone.com/blog/tag/company-news) ### Related articles [![Introducing OneSwitch: Supplier-Led Trade for the Digital Age](https://agrigateone.com/hs-fs/hubfs/OneSwitch%20Logo%20(still).jpeg?width=400&name=OneSwitch%20Logo%20(still).jpeg) ](https://agrigateone.com/blog/ask-tyrone-insights-on-oneswitch-supplier-led-trade-for-the-digital-age) [Introducing OneSwitch: Supplier-Led Trade for the Digital Age](https://agrigateone.com/blog/ask-tyrone-insights-on-oneswitch-supplier-led-trade-for-the-digital-age) If booking a container of fruit were as easy as booking a flight, we wouldn’t need OneSwitch. But fresh produce trade still feels stuck in... [Read more](https://agrigateone.com/blog/ask-tyrone-insights-on-oneswitch-supplier-led-trade-for-the-digital-age) [![Introducing OneFlow's Trace Module: Get Full Visibility of Your Supply Chain](https://agrigateone.com/hs-fs/hubfs/AgrigateOne_Banners%20Socials_(300%20x%20175%20px)%20OneFlow%20Trace-2.gif?width=400&name=AgrigateOne_Banners%20Socials_(300%20x%20175%20px)%20OneFlow%20Trace-2.gif) ](https://agrigateone.com/blog/ask-sofia-insights-on-oneflow-trace-your-gateway-to-full-supply-chain-visibility-0-0) [Introducing OneFlow's Trace Module: Get Full Visibility of Your Supply Chain](https://agrigateone.com/blog/ask-sofia-insights-on-oneflow-trace-your-gateway-to-full-supply-chain-visibility-0-0) Clear visibility and efficient operations are crucial in the fresh produce industry. That’s where the OneFlow Trace module comes in. As the... [Read more](https://agrigateone.com/blog/ask-sofia-insights-on-oneflow-trace-your-gateway-to-full-supply-chain-visibility-0-0) [![Introducing OneFlow’s Move Module: Unlock Efficiency and Streamline Your Shipments](https://agrigateone.com/hs-fs/hubfs/AgrigateOne%20OneFlow%20Move-1.gif?width=400&name=AgrigateOne%20OneFlow%20Move-1.gif) ](https://agrigateone.com/blog/ask-sofia-insights-on-oneflow-trace-your-gateway-to-unlocking-efficiency-and-streamlining-your-shipments-0-0-0) [Introducing OneFlow’s Move Module: Unlock Efficiency and Streamline Your Shipments](https://agrigateone.com/blog/ask-sofia-insights-on-oneflow-trace-your-gateway-to-unlocking-efficiency-and-streamlining-your-shipments-0-0-0) All your shipments in one platform - with full visibility of every load! Designed to optimise perishable stock movements and streamline... [Read more](https://agrigateone.com/blog/ask-sofia-insights-on-oneflow-trace-your-gateway-to-unlocking-efficiency-and-streamlining-your-shipments-0-0-0) [If the calendar isn't loading, please click here to contact us](https://agrigateone.com/contact) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Greg Whitaker - CEO & Founder", "url" : "https://agrigateone.com/blog/author/greg-whitaker-ceo-founder" }, "dateModified" : "2025-06-13T15:30:31.541Z", "datePublished" : "2025-06-13T13:35:19.000Z", "headline" : "Letter From Our Founder | 2025 Q2", "image" : [ "https://agrigateone.com/hubfs/hero-image.png" ], "mainEntityOfPage" : { "@id" : "https://agrigateone.com/blog/letter-from-our-founder-2025-q2", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://agrigateone.com/hubfs/vertical-1.png" }, "name" : "AgrigateOne" } } ```